Airtel DTH service

Saturday, September 5, 2009

Bharti Airtel, India's leading integrated telecom services provider, today announced it has entered into an innovation and technology partnership with Infosys Technologies Limited (Infosys), to deliver superior customer experience to the customers of Airtel digital TV, its Direct To Home (DTH) TV service. As part of its Digital Convergence Platform, Infosys will provide a suite of products including devices, application servers and interactive applications that will focus on providing an enhanced digital lifestyle to Airtel digital TV customers.

Airtel’s cutting edge digital TV technology in combination with Infosys’ Digital Convergence Platform will bring digital lifestyle applications offering interactivity and personalization into the living room. This will include interactive and non-intrusive applications like widgets that can be invoked by the user to view relevant and customized information. For the first time in the country, TV-viewers will now be able to access local city information through interactive applications such as iCity, enjoy hassle-free Internet experience on their TV with iNet and get live and personalized Stock Quotes, Breaking News, Horoscopes, Cricket Scores and Shopping deals in the city without interrupting their TV-viewing experience. In a first of its kind service, Airtel digital TV customers can also look forward to enjoying shopping at the touch of their remote button through an interactive TV-based commerce application called tPortal. In addition, a host of other innovative applications are planned for release over a period of time.

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