Maruti Swift relaunched at a starting price of Rs 4.22 lakh

Wednesday, August 17, 2011

Maruti Suzuki India on Wednesday launched the new version of its premium hatchback 'Swift' at an introductory price ranging from Rs 4.22 lakh to Rs 6.38 lakh. New-Maruti-Suzuki-Swift-Small-Car-3

Built on an all-new platform, the company and its suppliers have invested over Rs 500 crore on the new car.

"We have launched the new Swift at a time when there was a significant demand for the outgoing model. I am confident that the new Swift will create new benchmarks with its improved fuel efficiency, stylish and sportier looks and high performance," Maruti Suzuki India Managing Director and CEO Shinzo Nakanishi told reporters here.

Launched six years back, the Swift has been a runaway success for the company, with over six lakh units sold so far. MSI is hoping that the new version will further strengthen its position.

The company is likely to launch the DZiRE on the new Swift's platform in the next 6-8 months.

The new Swift retains the round look; however elements like the headlights and tail lights have a stretched look.

The only department where the difference isn't drastic between the older model and the new Swift lies under the hood. The engines from the outgoing Swift have been carried over to the new car, essentially the K-Series 1.2-litre petrol and the 1.3-litre DDiS diesel engines.

The 1197cc petrol engine generates 87PS @ 6000rpm and a torque of 114Nm at 4000rpm whereas the 1248cc DDiS diesel engine remains the same and offers 75PS @ 4000rpm and a torque of 190Nm @ 2000rpm.

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